Life Is Country® is a well timed collection that delivers a positive message about the joys of country life – and that message is ‘we like it out here.’ Almost 90 percent of the land area in the United States is still considered rural, but country life is much more than geography, it’s a state of mind. Regardless of whether they live in the country, a small town or even in the city, the Life Is Country® customer takes pride in their heritage, their family, their work and their ability to find the humor in all of those. Call us to see how Life Is Country® can work for you!