Ah, the past Surtex and Licensing shows have been rich producers of snippets. I tried not to miss too many but when things heat up you just can’t stop and write them all down, however still managed to get a few:
“If there is anything I have learned in this business it’s that manufacturers constantly want new, new, new.”
– licensing agent
“The quickest way for an artist to scare off a creative director is to start talking about their brand.”
– a creative director
“We’ve got 20,000 images in our library and they can’t find even one to license?”
– agent about a licensee they can’t connect with
“She has great technical skills but her art just doesn’t have much heart.”
– in a discussion about an artist seeking a rep
“Mediocre has been outsourced”
– in a discussion about artists
“Licensing is a process, not a formula”
– agent in a discussion about art coaches
“There is no guidebook because everybody comes into this business from a different place.”
– same discussion
“Don’t waste time learning the tricks of the trade, instead learn your trade.”
– quote from H. Jackson Brown Jr.
“So many artists are paying so much attention to other people’s unsold designs – which really has very little to do with how you get product on the market.”
– comment about artists walking Surtex
“Unfortunately they are leveraging these bad times into contract concessions.”
– well known IP owner discussing his licensees
“I am tired of representing artists that only respond to requests and call outs.”
– licensing agent
and my personal favorite…
“If they tell me they want a monkey on a table I only ask “How tall?”
– in a discussion on client service
These words are worth their weight in gold! Thanks for the info.
Very, very interesting! Thank you.
THANK YOU FOR THIS.
Some of these snippets are a little “snippy”…hope there were more positive ones overall 🙂